IGNITE your potential

FMC Impact partners with purpose-driven organizations to turn values into strategy and strategy into sustainable growth.

Founded by Farrell Calabrese, a brand strategist and sustainability expert with over 20 years of experience, FMC Impact exists to help organizations ignite their full potential by aligning business goals with deeper purpose.

In today’s market, consumers and employees are more values-driven than ever, demanding authenticity, action, and impact. Yet many organizations struggle to connect the dots between sustainability, brand, and product—leading to fragmented teams and missed opportunities.

FMC Impact bridges these gaps. Through tailored strategies, cross-functional alignment, and compelling brand storytelling, Farrell works hand-in-hand with clients to unlock internal capabilities, build brand trust, and meet the rising expectations of today’s conscious consumers and employees.

Because when your values and your business move in sync,
you don’t just grow... you lead.

Learn more

partnering for impacT

Let's Work Together!

Fractional Leadership

Closing your say-do gap

More than an advisor, I embed within organizations to help you do more with what you have — aligning people and processes with organizational purpose and objectives.

The result, a brand that moves as one, grounded in strategy and activated across every experience.

impact consulting

Translating big ideas into lasting impact

Whether refining established goals or tackling new challenges, I partner with leaders to reposition their brands — translating complex strategies into clear narratives and communications that connect, inspire, and drive lasting impact.

Leadership Development

Empowering leaders through clarity and connection

As co-founder of REBOOT, I help leaders elevate their impact through clarity, connection, and purpose. Guided by the principles of regenerative leadership, I work with teams to cultivate trust, alignment, and resilience — creating the foundation for lasting, meaningful performance.

FMC Impact Services Pyramid: Vision, Strategy, Execution

Helping to build businesses that are sustainable by design

    • Brand Visioning, Articulation and/or Refresh

    • Core Values Alignment and Articulation

    • Brand/ Product Positioning

    • Strategic Pillars/Initiatives Articulation; KPIs

    • Stakeholder Listening and Engagement

    • Leadership Development; a REBOOT

    • Integrated Brand + Storytelling Strategy

    • Audience/Stakeholder Profile Development

    • Executive/Employee Training, Coaching & Communications

    • Circular Design Workshops + Strategy

    • Social Impact Workshops + Strategy

    • Employee Engagement Strategy

    • Team Development

    • Fractional Leadership

    • (Re)Brand Development

    • New Logo Design

    • Brand Playbooks

    • Cohesive Suite of Collateral Materials

    • Summary Impact Reports

    • 1:1 Coaching for impact leaders

    • Executive Leadership Development & Coaching

    • Team & Leadership Development

    • Change management communications strategy and thought leadership

    • REBOOT Regenerative Leadership Experiences; Pre-Conference Retreats, Sponsored Events, Bespoke Team Building Events

    • 1:1 Coaching for Impact Leaders

Get started

Let’s build something great together!